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What's your Role of a Lifetime?

Royal Voluntary Service and ITV relaunch campaign to inspire the nation to get volunteering for thousands of charities in need.

The ITV-led campaign, entitled Role of a Lifetime challenges outdated perceptions of volunteering by showcasing the breadth of amazing and surprising roles available via Royal Voluntary Service's volunteering platform GoVo.org - an innovative platform made possible by players of Postcode Lottery players.

Find your role of a lifetime on GoVo.org

GoVo allows people to browse thousands of volunteering roles from 2,000 charities across multiple causes. Alongside more traditional volunteering roles, the platform also offers a range of surprising and flexible opportunities so make volunteering accessible for everyone.

The TV ad sees well-loved ITV faces Rochelle Humes, Ryan Thomas, Ellie Simmonds and Dr Amir Khan effortlessly transform from their day-to-day lives into an array of unique volunteering roles to inspire the nation, and particularly younger audiences, to take on their own role of a lifetime.

About Postcode Lottery

Postcode Lottery is an external lottery manager that operates charity lotteries on behalf of 20 independent Postcode Trusts. Licensed and regulated by the Gambling Commission, Postcode Lottery players have raised more than £1.5 billion for thousands of charities and local good causes. 

Royal Voluntary Service has received £5 million in funding to develop the digital volunteering app from 13 Postcode Trusts: 

  • Postcode Care Trust

  • Postcode Children Trust

  • Postcode Support Trust 

  • Postcode Active Trust 

  • Postcode Animal Trust 

  • Postcode Culture Trust 

  • Postcode Earth Trust 

  • Postcode Green Trust 

  • Postcode Planet Trust 

  • Postcode Education Trust 

  • Postcode Global Trust 

  • Postcode International Trust 

  • Postcode Justice Trust

For further information

Royal Voluntary Service mobilises volunteers to build a stronger, better-connected Britain. We believe in volunteering for all and want to grow participation across all backgrounds, ages and abilities so everyone can volunteer. 

The charity’s volunteer powered services provide practical help and emotional support when people are struggling to cope.

We launched a digital volunteering platform, GoVo, to connect volunteers to causes they care about for the benefit of charities across the country.        

Visit GoVo.org to search thousands of volunteering opportunities.  

Or help make a difference by making a secure online donation.

If you are a member of the press and have a media enquiry please contact the Media Team. For all other enquiries, contact us.

A Royal Voluntary Service pushing a shopping trolley while carrying out community services