Text Santa is ITV1’s Christmas entertainment and charity initiative which launched in 2011. It raises awareness about charities that help those who are most vulnerable, particularly during the festive period and raises vital funds by encouraging the public to ‘Text Santa’ with £1, £5 and £10 donations. Royal Voluntary Service was one of nine charities chosen for 2011, benefiting from donations worth £686,000.
The funds enabled Royal Voluntary Service to host Christmas parties at several of its centres for older people who otherwise would have no-one to celebrate with, and to deliver Meals on Wheels on Christmas, Boxing and New Year’s Day. The remainder of the funds are being used to support Good Neighbours visits to older, vulnerable people across the UK.
"The grass roots work of Royal Voluntary Service volunteers, for the elderly, throughout the Christmas period and beyond, is just the sort of work Text Santa wants to support."
Visit itv.com/textsanta, find them on Facebook, facebook.com/itv or search on Twitter, twitter.com/ITV
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