In 2017 McCarthy & Stone chose Royal Voluntary Service as its national charity partner to celebrate their milestone 40th Anniversary.
McCarthy & Stone Retirement Living and Retirement Living Plus developments importantly help their residents to keep connected through providing restaurants, shared lounges, guest accommodation and a programme of social activities.
Both our organisations share similar values focussed on helping people live happier, longer and healthier lives, and creating a society where everyone feels involved and valued no matter their age; which helped make this partnership such a success. With a commitment to raise £130,000 for the charity McCarthy & Stone more than doubled their target by raising £269,000!
Through fundraising for Royal Voluntary Service during 2017, McCarthy & Stone employees and developments helped the charity improve older people’s lives in the community, at home and in hospitals. This money will help us and our dedicated volunteers make a real difference to the lives of many older people across Britain by building confidence, improving well-being, maintaining social connections and keeping loneliness at bay through an array of social activities and more structured support.
An exciting programme of fundraising events were held throughout 2017.
Vintage Tea Parties took place during February and March where residents and the local community were invited to enjoy afternoon tea and activities to raise money for Royal Voluntary Service.
During July and August our festival GrandFest went on tour, seven developments held a mini-GrandFest event featuring a Royal Voluntary Service GrandMaker and others showcasing their creative talents and skills at a summer fete style event.
In December homeowners were invited to take part in our national fundraiser Sing Your Heart Out and form their own choirs and put on a performance to raise money for Royal Voluntary Service.
Regional office employees, head office staff and construction workers all worked hard by organising Gala Balls, Golf Days and Team Challenges, all of which contributed to the amazing total raised.
"2017 marks 40 years since the opening of our first retirement development at Waverley House in New Milton in October 1977. Forty years on, McCarthy & Stone has continued to lead the retirement housing sector, enriching the lives of tens of thousands of older people and their families.
Clive Fenton, Chief Executive McCarthy and Stone
"To celebrate this proud heritage, and to give something extra to the communities we support, I am delighted Royal Voluntary Service has agreed to be our charity partner for 2017. Royal Voluntary Service shares our vision to help older people live happier, healthier and longer lives and, like us, has a long and proud history of providing much-needed support to retirees. The vintage tea party at Heritage Place sets the standard for a series of exciting events throughout the year; and we look forward to inviting homeowners and local people to join us as we help Royal Voluntary Service continue the good work it delivers every day."
"I want to personally say a big thank you to all McCarthy & Stone employees, suppliers, partners and homeowners who put so much time, enthusiasm and effort into fundraising for Royal Voluntary Service and of course, doubling the target!"
Catherine Johnstone, Royal Voluntary Service Chief Executive
Image: David Bridges, Director of Marketing presenting a cheque to Catherine Johnstone, Chief Executive of Royal Voluntary Service and Wayne Sleep, Royal Voluntary Service ambassador.